SEO World Expert Arif anjum Internet Marketing Guru|Pakistan

MAKING MONEY FROM YOUR WEBSITE TRAFFIC

The more popular your website is, the more you can earn profits from it. Right? Wrong! Not all high traffic websites can generate huge revenue. You need to apply the right revenue generating techniques to maximize the income from your sites. Some low traffic websites can do better in terms of monetizing their traffic when compared to their higher traffic counterparts. At times, even new websites can do better than established ones.
Some of the most common and easy ways to earn from your blog are by placing ads and using Google ad sense.

Here are some tips to maximize your earning potential:
Firstly, analyze your website visitors. Collect data on what your visitors actually want. Are they seeking information or are they more interested in buying products. Direct your ads towards targeted customers accordingly.

Secondly, you must try to increase your web traffic by implementing various methods like SEO optimization, link building and creation etc. For link building, post your links on relevant websites only where users would be interested in checking out your page.
Targeted web link building and creation is the key to driving more traffic to your website.

Choose a niche and stick to it. Blogs dealing specifically and completely with one topic do better when it come to generating revenues. Keep your personal and off-topic posts in a separate blog. All the posts on your blog should revolve around main subject of your blog.

Same applies for networking over blogs. Network with those bloggers who deal with same niche as yours. They might not be very popular but they might help in bringing some genuine visitors to your website. Post comments on their blogs and leave links to your page as well.

Use Google Analytics effectively, and be clear about the goals. You need to know what type of visitors you get and what they want from your website.

Do not wait till you reach a particular no. of visitors. Start your moneymaking efforts right from the start. And Adsense is not as easy or as simple as you think. It may be simple to use but to obtain the required results,you need to use your smarts. Google Adsense is for directing visitors to websites, that is to another information source whereas Amazon ads are for visitors looking to buy products and Affiliate marketing is done by placing related website ads and banners on your webpage.

Place ads of only related and high quality products that are in demand. Also, don’t rely solely on a single monetization technique. Try and test a couple of methods and eventually use the one that works out best for you. You can try split testing method using Google website optimizer or a simple Word press plug in. Split testing is using two different designs simultaneously to determine which one is driving more traffic or achieving the desired results.

Finally, Use a combination of methods to ensure a continuous, steady flow of income.

It’s really surprising to find out that many web designers know nothing about SEO. For those that don’t know, SEO stands for “search engine optimization.” Without it, sites easily get lost in the netherworld of the Net, resulting in few visitors and less business. As a designer, you’re on the front lines of web page creation, so SEO is often your responsibility. You’ll definitely want to familiarize yourself with it as much as possible. The question is, do you know your SEO?

If your answer is no, check out the insights and tips below. First, we’ll explore the basics and get a good foundation under our feet. Then we’ll branch out and discover a few important do’s and don’ts. Let’s start with the mechanics.

Simple Search Engine Mechanics

A few different search engines exist, but for purposes of this post, we’ll stick to search engines like Google and Yahoo. These are called web crawler or web spider search engines. Web crawlers are automated robots that spider through the Web collecting specific information about each site.

This data is then sent to an information hub called an index. The index is much like the type you find in most books. It includes the words web crawlers find and where they found them. When someone enters search terms into a search box, the search engine’s job is to match those terms to the information collected in the index.

The best search engines are really good at matching because of the algorithm, or formula they use to weigh the words they find. For example, search engines may assign the greater value to words that occur more often on a site or assign specific values based on whether the words appear in the title, subtitle or metatags. Using the algorithm, search engines then rank the information in its index.

The main objective with SEO is to rank high on the search engine results page. With this in mind, let’s take a look at a few things you should and should not do as a search engine optimizer to achieve this goal.

The Do’s and Don’ts of SEO

Do Make it Easy for the Crawler. Internal linking gets effective listings in the index because it helps web crawlers search your site faster and more efficiently. It’s a good idea to have a page that links to all other pages on your site and to embed text links into the more important ones.

Don’t Be Random. Know that search engines take note of how much or how little words on your site are related, so don’t be random. For instance, creating metatags like “strawberries” with “cream” is better than putting “inkjets” with “hair dye.”

Do Promote Keywords. Keyword density is a term referring to how often a word is found on a page in relation to all other words on the page. Because keywords help readers find the topics you’ve selected, make sure they’re in all the best places, such as the Title Tag, Main Heading, and the body content, but don’t overuse keywords. Some search engines do penalize.

Don’t Disregard Your Audience. We’ve saved the most important bit of advice for last: optimize for your audience. Though search engines do all the work, when it comes to SEO, the audience is still the driving force behind it all. Knowing exactly what your audience cares about can go a long way when selecting keywords and tags, so find out. Conduct a poll or do some research online for keywords that best fit your topics. Let your readers, not the search engines, be your guide.